Economic Impact of Advertising
Billions of dollars are spent on advertising in the United States each year. From billboards to internet ads, these expenditures are intended to stimulate demand, inform customers and differentiate products…
Pai Proposing Expanded White Space Use For Broadband
FCC chairman says new proposal would still protect TV stations. WASHINGTON—FCC Chairman Ajit Pai has presented a new proposal that would provide additional opportunities for unlicensed white space devices to…
Why J.Lo And Shakira Aren’t Getting Paid For The Super Bowl Halftime Show
Jennifer Lopez used to have a little, now she’s got a lot—thanks in part to her ability to clock seven-figure grosses at every tour stop. But don’t be fooled: Jenny from…
How Much J Lo & Shakira Get Paid For Super Bowl Halftime Will Surprise You
While both performers can be found on Forbes' list of the top 10 highest-paid women in music, you might be surprised to learn how much Jennifer Lopez and Shakira get paid for…
