National Alliance of State Broadcasters Associations

TV Recruiting Faces Pandemic Challenges

By Paige Albiniak | TV NewsCheck
Just like so many other things, the pandemic has forced much of TV stations’ hiring processes to go virtual. Stations have made it work, even when it comes to such challenges as hiring new leaders — and relocating them, which multiplies the degree of difficulty — and hiring entire rosters for such mammoth endeavors as launching a new network or a new show.

The good news is that TV stations are still hiring. In most cases, they aren’t expanding their teams or trying to grow, but they are maintaining head counts and filling spots that come open due to promotion or attrition. Part of that is because while local TV was hurt early in the pandemic due to the resulting advertising slowdown, much of that money came back when the election heated up in late summer and fall.


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