First Informers

In times of crisis, broadcasters are there. As the most trusted source of news and emergency information, Americans' first choice is to turn to their local television and radio stations to get information about the impending storm or crisis situation, learn how to stay safe and discover how to pick up the pieces.

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Speculation grows over Trump FCC pick

03-27-17

Ali Breland, The Hill

President Trump must fill two vacant seats on the Federal Communications Commission, an important decision that could set the tone for his administration's policies on tech companies.

The FCC faces a number of important issues on its docket, including boosting broadband in rural areas and scaling back Obama-era net neutrality rules, both priorities of Republican Chairman Ajit Pai.

The FCC currently has two Republicans, Pai and Commissioner Mike O’Rielly, and one Democrat, Commissioner Mignon Clyburn.

For the two open spots, Trump must tap a Republican and a Democrat.

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Prime-time is still king, however you watch

03-27-17

ScreenMedia

It’s becoming increasingly clear that, despite the fact we can watch anytime, we continue to gravitate to traditional prime-time hours. And that is regardless of the device we are using.

On-demand, live, and online viewing peak at the same time

Data from comScore shows that however we watch video, the most frequent time for viewing is between 8 and 11PM each night. Television, of course, has lived by primetime for decades. However, it looks like the DVR was made for it. In the peak viewing hour, 9 to 10PM, 17% of household DVR viewing takes place. Both television and online viewing see a much smaller peak, about 8%, occurring in that hour.

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